Top end website designers spend years in training schools and universities, learning the ins and outs of website design. This allows individuals to learn coding, how to place content, manipulate graphics and do just about anything else with the functionality and display of the website. While every company owner and boss has specific dreams of…
Thank you for attending the “Never Sell another Website without Maintenance Plan” presentation at Wordcamp Dayton 2016. I hope that my presentation brought to light some ideas on how you can grow your business and build trust between you and your clients. A safe web is a fun (and profitable) web, and in the end,…
This is an oft asked question that goes round and round the agency circles, among consultants when they are chatting at Panera over lunch, or in boardrooms before “the big guy” gets there. “Why is <insert company name> not willing to commit to achieve X amount of sales through the use of a full press…
Google has gone back to the drawing board yet again and has officially scrapped the horizontal carousel used to display local search results in favor of a new service called Pigeon. The Local Carousel was released in June 2013 to optimize local business searches. For instance, if you were searching for “San Francisco…
Social media marketing is a critical part of the strategic approach of any successful marketing plan. While there are many social platforms out there all competing for that balance between market-share and profitability (sound familiar?), Facebook is still well in the lead with 58% of the global market engaging with their site. So, when team…
New technology is emerging all the time. In this age of constant digital advancements there is a lot of trial and error involved. A hot new device is developed and then companies are frantically trying to see how it fits in with their brand. Some things work out and others not so much.…
Your company website is one of, if not the, most important marketing tool in connecting with your consumers. It is often what turns visitors into returning customers. The importance of your website is so integral to your company’s success that it should be treated with much care. It needs to be designed well…